Mindmirror Reseller info

Meet Mindmirror – the mirror with a message. A simple, timeless and brave new piece of interior design for the reflective mind and a conscious home. With a healthy dose of clever, positive poetry and bold, thought-provoking wordplay, Mindmirror challenges you to reflect, re-think and re-focus. ReMINDing you of the things that truly matter… while leaving a smile on your face.

Reflect, re-think, refocus? Really? What do I need that for?
Congratulations, you have made it to step one: always ask why!

We live in an age where time seems to be changing more rapidly than ever. We call it the Mess-Age!

Being online 24/7, with access to global news and nonsense at any time, every day we are exposed to countless messages that scream for our attention. Politicians, brands, lateral thinkers and other influencers; they all have free access to our minds.

Unconsciously, we are asked to make choices and form opinions all day long. But do we always make sensible choices? And are we actually open to form new opinions?

Mindmirror is here to bring some ease and to help you open up to a change of perspectives. That’s why we send you another kind of message. A friendly, subtle, personal message. One that doesn’t tell you what to do or think, but rather one that tells you… well, to just think. To reflect and use your common sense. To give it all some time. And to not take it all too serious.

It’s okay to not know. Life is full of ambiguities. So are you. Enjoy them, explore them, and be sure to keep your mind flexible and open while you’re at it.

Remember the old greeks. Life is but a mirror. Know your self and you’ll see clearly.
But hey, that’s just our perspective. Think of it what you please.

Each Mindmirror carries its own message for you to reflect on and make your own. Some messages clear and bold. Others fragile and delicate. Some unmistakable. Others ambiguous and multi-interpretable. Each message however is an invitation to reflection, and comes with a healthy dose of comforting positivity.

Mindmirror’s recurring topics are balance, opposites, contradictions, relativity, love, self, identity, values, norms and common sense. With these in mind, Mindmirror poses questions such as: “If all is relative, can unconditional love exist?”.

Coming with a Edding chalk marker, Mindmirror’s ‘Note to Self’ invites you to remind yourself of what it is you want to attract (MORE) and what it is you are willing to let go of (LESS).

Mindmirror’s DIY set ‘Proud & Humble’ challenges you to show your pride (PROUD), while staying modest (HUMBLE), as you color both words with the included ‘Rainbow’-assorted set of six Edding Acrylic Markers.

OK, you want the facts? Here we go!

Mindmirror is:
• a laser-engraved cristal mirror
• available in various sizes
• hand-coloured with Edding spray or DIY
• framed in a Nielsen Alpha frame
• available in three frame colours
• Dutch design by saf~
• 100% made in Germany

MindMirror is an idea of artist & entrepreneur Stijn van der Pol (thisissaf.com). Stijn is known for his ambiguous, mindful yet down to earth wordplay art. In his work we often find themes as opposites, balance and common sense.

Through the power of words, Stijn asks us to reflect on both everyday as well as contemporary topics, offering perspectives that are often right in front of us. Always with a twist.

Words play an important role in Stijn’s work and art. “Words have a enormous power. Words have a meaning. They symbolise something. They therefor seem objective. But words can carry multiple meanings. And their meaning can change overtime. They therefor have a subjective aspect as well. Words leave room for interpretation and change. They allow us to play. And this is where the magic happens. Playing with words, changing them and giving them new meaning, allows us to change our perspective on reality and sometimes even change it.”

By putting words on a mirror, Stijn creates an extra layer of perspective, both literally as well as figuratively. By putting you in the center of the artwork, the words you read and the message they convey immediately become personal. The line between the mind and the outside word come together.

After first using mirrors in his art in 2010, now, through mindmirror, a whole new series of mirrors will be available to a wider audience.

Next to our awesome design, we promise premium quality products only. That is why we partnered up with fair, innovating brands who have eye for detail. Our frames are made by German based market leader Nielsen, and available in three stunning, basic colours matt black aluminum and natural or white oak furnished aluminum.
For colouring our Mirrors we work with Edding spray paint only.

Mindmirror is now available online at Mindmirror.art and ships to Germany, Austria, The Netherlands, Belgium, Luxembourg, France, Italy, Spain, Sweden and Denmark.

We are currently building a network of retailers. Expect Mindmirror to pup up around you in stores across Germany in 2022!

To shops, boutiques and chain stores, we offer our custom design service. Have us design your own Mindmirror, with your brand’s message and design. Questions? Just contact us. Thanks!